Wednesday, 4 December 2024

White Label SEO for Digital Agencies in England

 

White Label SEO UK Digital Agency Freelancer Consultant for Hire

It’s easier to double your conversion rate, than it is to double your traffic has stayed with me for years.

Whether I’m SEO training in-house around England, Wales, Scotland and Northern Ireland (Belfast), or delivering Zoom remote SEO Consultations, a few quotes always drop off my tongue. This one is my favourite when a website is eCommerce and the business owner reports there’s a lot of traffic but less than 1% conversion rate.

Bristol SEO freelancer Weston super Mare Somerset eCommerce WordPress Shopify Magento by doubling your traffic.” — Jeff Eisenberg.

Are you an old timer, fondly remembering the days of Ask Jeeves and Dogpile? When Yahoo chat rooms were popular, and MSN chat with A/S/L was the distraction after a long day in the office?

If you remember life pre-Google, then you must be my age. Let’s talk – Book a 20 minute discovery call online today. Schedule an appointment with my online calendar and we will chat over the phone so you can ask FAQ and you know you’re speaking to me in person.

eCommerce Shopify, WordPress and Magento 2 Digital Marketing - SEO Google Ranking and Data Analytics Reporting

Established back in 2008, I’m celebrating decades online in business. My SEO career started by ranking items in eBay and running my own 12″ vinyl record store online in 2004 before I knew what Search Optimisation was called.

Fascinated by the internet I was determined to help others who don’t have time to learn, or who have found themselves in the deep end or with a Google ranking problem. I’m your gal, and I speak your language.

Each booking is unique in terms of what the client needs, whether your website is custom HTML or a platform such as Shopify and WordPress. Effective SEO methods are exactly the same for Google ranking regardless of how your website was built.

Hire me on a day rate for 6 hours of my time, I’ve been hired by Digital Agencies in UK, Europe and global to train teams in specialist areas for a single problem in one day. You can hire me on-call in blocks of 6 hours, if you need ad-hoc support over a few weeks.

KPI’s and deliverables will be agreed in writing before we agree to work with each other. I do not offer Agency or client training at this time due to a heavy workload. In exceptional circumstances, an hour’s training session could perhaps be potentially agreed, but that would involve bribery with a nice Chablis.

White Label SEO UK Booster Freelance England Consultant WordPress Shopify UK Business Website Mentor Somerset training Zoom consultation eCommerce Google analytics ranking expert

White Label SEO UK

How would you like to work with each other? Depending on your corporate guidelines, or your preferred way of working with a freelancer I’ve usually narrowed it down to 3 options:

  1. The client and I never speak directly, all communications are handled by the Digital Agency Account Manager
  2. I’m introduced as the remote SEO representing your company. You may feel that you’d like to create a domain name email for me to communicate with the client, with all replies copied in
  3. I offer a £50 commission when the referral leads to onboarding with my 30 Day SEO Booster package.

eCommerce Migration Shopify Magento WordPress - Domain change, Google Verification and Swap To New - How To

Have you considered the SEO implications of swapping platforms?

Before you begin the migration process it’s essential to track your Google rankings, their positions in SERPs and exactly which Google page and the position in which your website ranks.

For example, you sell blue widgets which are for left handed people, and you also sell blue widgets for children

Using Chrome Incognito, type in your search terms and log the results:

* “Blue Widgets Left Handed UK”

* “Blue Widgets for Children UK”

Let’s say you’re on Google page 2, position 6 for “Blue Widgets Left Handed UK” but not bad with “Blue Widgets for Children UK” on Google page 1, position 3.

Around 85% of traffic hits Google page 1 positions 1, 2 & 3 as a whole, so it’s important to retain your rankings for this product page. 

When you change platform, the URLs may change, with Shopify the URL structure is a Collection, in Magento, you name your own category so that’s bespoke.

Potentially, all of your store URLs could break so:

  • bluewidgets co.uk/adults/left-handed/
  • bluewidgets co.uk/children/

To Shopify with their Collections URL structure would be:

  • bluewidgets co.uk/collections/adults/left-handed/
  • bluewidgets co.uk/collections/children/

If you don’t rank in Google, then it’s not as critical as my explanation, depending on the age of the domain (You mention 6 months, has the website been live for longer than this?) When did you buy the domain?

If your entire livelihood and food on the table, mortgage and bills replies on organic traffic from search engines you’ll need to ensure you have mapped out every URL on your website and applied a 301 permanent redirect from the old URL to the new one.

Your sitemap URL may also change, so this needs to be updated in Google Search Console.

Digital Agency UK White Label Freelancer Consultant London Somerset England Scotland - Nina Payne

My first experience with white label SEO was with a Digital Agency in Dublin, Ireland back in 2009. It was so long ago that Easyjet has £5 flights from Bristol. Previously we had worked together on a consultancy agreement for a new domain and website just before launch. I was bought onboard to instruct the web developers on the correct Google Analytics setup and linking to Google Search Console, plus be a sounding board for future design work with UX and SEO in mind. I remember feeling so proud flying over to Dublin on my first paid-for business trip, I had a lovely little hotel in the Cultural Quarter and landed on a Friday night. Once I had settled I enjoyed a steak dinner in the hotel restaurant and visited a few old bars to see the City culture for myself. Saturday and Sunday was retail therapy and travelling on the red hop on hop off bus, I wish smart phones were invented back then, I didn’t think to take a camera. My husband and I returned a few years ago and this time we were able to photograph the city, both during the day and at night.

Website Development Digital Agency White Label SEO Services

My time was booked for the whole of Monday, from 9am-5pm and I presented to their team of 10 web developers. The day was very casual and laid back, the flow seemed to be that I would get questions thrown at me and I would answer them ad hoc. The boss took me for lunch at a posh restaurant, following this was the main event – I made live changes to the new website we had launched together a few weeks previously. Earlier on, we had sat down and discussed choosing search terms, from the ‘not happening for 3 years’ keywords, to the more achievable long tail search terms. During the ‘Live SEO’ sream which was broadcast on a large screen, the staff watched me SEO a website in real time, asking questions now and then. When we said our goodbyes, they asked: How long will it take to get to Google page 1?

eCommerce Digital Marketing and Online Sales Advice

Back in January 2017, Google announced that it would penalise websites that feature intrusive pop-up adverts when updating the algorithms used to rank keywords in rankings. Offending websites and pages were more likely to be dropped down the Search Engine Results pages, so if you had a pop up on a popular blog post or product for sale that used to rank in SERPs, that URL would be deemed for doom.

I Leave Most Websites With an instant Pop Up
No, you’re not having my email address
No, I don’t want exciting offers in my inbox
No, you are not sending me a monthly newsletter selling me something I’ve most likely bought already

Personally I hate these kind of websites, many of my clients say “Well, I’ve got 200 email sign ups a month! It works!” and as a Digital Marketer I ask the all-important question “Tell me how many of your email database have converted into cold hard cash, how much revenue do your email newsletters generate? Can you attribute any of those transactions to the popups?” and that’s where lack of conversion tracking and data mining can make a difference to the bottom line.

Google Webmasters Blog for Chrome Users vs Pop Ups

“Pages that show intrusive interstitials [elements that cover the content] provide a poorer experience to users than other pages where content is immediately accessible,” as published in the Developers Google Search Central Blog

Fast forward from 2017 to today, there’s many a website I see with an instant pop up, especially prevalent it seems with Shopify eCommerce websites as this popular platform allows individuals with little to no coding skills to build and publish. Genuinely, I understand the budget limitations of small businesses but sometimes that spills over into desperation for visitors to hand over their contact information in exchange for a 10% off your order voucher.

 

Thursday, 9 November 2023

Subsidence Cost Calculater UK Underpinning Alternative Resin Injection Repair UK London

 

For subsidenceltd.co.uk our company founders are so confident their resin injection process is so effective, that a decade warranty is provided to every customer. We value your trust in our innovative subsidence repair solutions, we stand by every single project we complete.

Remember, our telephone lines are open 7 days a week, from 8am to 8pm and our fully trained team are always delighted to assist you. Call us on 0333 1300592. or measure your property to obtain an instant guide price.

 

 

It’s a rough price ‘subject to site visit and surveys’ as we are asking you, the customer, to complete an initial rough measurement. For example, if you estimate a room is 3m2, in reality it could be 5m2.

Resin injections are the most popular underpinning alternative, they have been used in the UK since the 1980’s. With over 30 years experience in the construction industry, Subsidence Ltd is a proud woman-led company with a dedicated workforce. Sometimes there will be a couple of cute canines as company.

Feel assured with a 10-year warranty adds considerable value. It not only provides customers with peace of mind but also serves as a testament to the durability and reliability of the method.

10 Year Warranty - Underpinning Alternative

The warranty covers any settlement issues due to material deterioration or shrinkage, ensuring that the property remains stable for a decade. This guarantee reflects the confidence that both the service provider and the customer can have in the resin injection method’s long-term efficacy.

We understand that subsidence can be a stressful and disruptive experience. That’s why our subsidence engineers are committed to respecting your personal space and keeping disruption to the absolute minimum.

Our innovative process often means that we don’t need to step inside your home at all. Instead, we inject our distinctive, eco-friendly material into the compromised area using a non-intrusive method. This material quickly expands and solidifies, reinforcing your property’s foundation.

Within minutes, you’ll start to see the benefits of our work. Cracks will disappear, doors will open and close more easily, and you’ll have peace of mind knowing that your home is safe and secure.

We care about your home and your well-being. That’s why we offer a comprehensive subsidence repair service that is both effective and respectful of your personal space.

SubsidenceLtd - 30 Years Construction Experience

Pursuant to this agreement, Subsidence Ltd confers upon the customer at the designated property address a decade-long warranty commencing from the date on which the works were finalised or the date of the customer’s final payment, whichever date falls later.

This warranty encompasses the subsidence treatment works as delineated in the initial quote and pledges protection against any subsidence that may arise due to the degradation or contraction of the materials utilised in the treatment process.

Should there be any indication of material degradation or contraction within the span of the 10-year warranty, Subsidence Ltd obligates itself to administer additional treatment at the same site, incurring no expense to the customer.

The determination of whether there has been a degradation or contraction of materials within the treated zone will be made by an impartial structural engineer, ensuring an objective evaluation.

 

 

 

Saturday, 4 November 2023

Handmade Sheepskin Products by Owen Barry Hand Sewn and made in their Somerset Tannery


 

#handmadeshop #sheepskin #cowhide

 

At Owen Barry, we believe in blending style with functionality. Christmas Gift Vouchers: The joy of choice for any recipient with our vouchers, perfect for any occasion.


Remember Owen Barry offer a December giveaway every year - subscribe to our channel now to enter our daily Christmas Countdown for 2023!  https://www.owenbarry.com/shop/


Each of our products is crafted with love and precision, ensuring you get the best in terms of both aesthetics and utility. Explore our range and find the perfect piece that resonates with your style!


Enjoy free UK delivery when you spend £50, we ship worldwide. Buy direct from our factory shop in #somersetuk


Browse our diverse range of products and explore how each can seamlessly fit into your daily life:

 

Mittens: Keep your hands warm and cozy during chilly days with our plush mittens. They're perfect for winter strolls or sipping hot cocoa by the fire.


Earmuffs: Keep your ears warm and protected from the cold with our stylish earmuffs.

Hot Water Bottle Cover: Keep your hot water bottles warm for longer with our chic covers.


Gloves: Protect your hands from the cold while looking elegant with our range of gloves.

Beanie Hat: Stay warm and stylish during winter with our snug beanie hats.

Leather Keyring: Add a touch of sophistication to your keys with our chic keyrings. They also make for a delightful gift for loved ones.


Bags: Our versatile bags are designed to carry your essentials in style, whether you're heading to work, a casual outing, or a special event.


Gilet: A sleeveless jacket that's perfect for layering. It adds an elegant touch to any outfit while providing warmth.

Wednesday, 25 October 2023

Hybrid Event Management Company Manchester London Video Stream + Editing Services UK Nationwide

#hybridevent #eventmanagement #manchester #london https://www.comtec-presentations.com/christmas-live-event-production-company-uk/ The UK's leading supplier, founded in 1982. Event Management, Conferences, Award Ceremonies and Product Launches UK Nationwide, offices in Manchester and London . Conference and award presentation sets Embracing the Magic of Community Live Events at Christmas Intelligent Moving Lights Live event management Logistics Behind The scenes Risks on events The Rise of Hybrid Events Unleashing the Magic

Saturday, 21 October 2023

Fitness Retreats for Over 40s 50s Weekends in 2024 Health Luxury Holiday Breaks in Devon/Dorset UK

https://www.fitagainretreats.com/booking/ Safe, secure payment for your 2024 weekend retreat Starting a Fitness Journey in Your 40s and 50s - Embrace the New You in 2024 Led by the remarkable and encouraging Andrew Watkinson - formerly of the Royal Navy - our team at Fitagain offers a unique insight into the world of fitness.

With a keen understanding of the mechanics of the body, Andrew and his team delve deep into the root cause of any health issues, ensuring an all-encompassing approach to well-being. From exhilarating outdoor sessions and empowering boxing classes to relaxing yoga and insightful nutritional talks, our programme is rich in diversity and creativity. Read more: https://www.fitagainretreats.com/

Our philosophy is simple: "Personalised Fitness for All!". We offer no blueprint programs. Instead, we ensure each activity resonates with your individual needs. Embarking on a fitness journey, especially in our 40s and 50s, can indeed seem overwhelming.

Our bodies are different, and our commitments have likely evolved. But does that mean it's too late to rediscover our fitness zeal? Absolutely not! Here's why:

Expert guidance and support: Fitness retreats are led by experienced trainers who can help you create a personalized fitness plan that is safe and effective for your age and fitness level. They can also provide you with the support and motivation you need to stay on track.

A welcoming and supportive environment: Fitness retreats are a great place to meet other people who are on the same fitness journey as you. This can create a sense of community and support that can help you stay motivated and accountable.

A holistic approach to fitness: Fitness retreats go beyond just exercise. They also focus on nutrition, stress management, and overall well-being. This can help you achieve your fitness goals in a sustainable way. 



Sunday, 24 September 2023

Caution Wet Floor Sign UK Signage Flooring Anti Slip Liquid Treatment Cleaning Kit

 

#wetfloor #floorsigns #signage #antislip #floorcleaning

https://www.tilinglogistics.co.uk/blog/wet-floor-signs/ UK delivery £6.95 or with £75 spend it's FREE. According to the Health and Safety Executive, slips and trips are the most common cause of injury in the workplace. On average, a slip and fall results in 40% of all reported major injuries and lead to other more severe injuries.

They are also responsible for most injuries sustained by members of the public. What is a wet floor sign? Get to know more about flooring safety in the workplace. For advice, call +44 (0)121 773 9129 We're open 8am - 4:30pm (Mon-Fri) Please note the more accurate the information you can provide us with the quicker we can respond to your query.

The 'A' board style wet floor signs are an essential safety feature for any business, sporting clubs or organisation. They warn people of wet surfaces and help to prevent slips and falls and a trip to A&E at your local hospital. Place signs in front of any wet surface, such as a spilled drink or a freshly mopped floor.

Tiling Logistics deliver throughout the UK for just £6.95, FREE when you spend £75. We hold stocks of floor cleaning products and tools, stone flooring cleaners, tile sealers and protectors and anti slip treatment solutions to combat slippage. A typical wet floor sign is a triangular sign with a yellow background and a black graphic of a person slipping.

The sign usually has the words "Caution Wet Floor" printed on it. Where should Caution Wet Floor signs be placed? Several signs should be placed anywhere there is a risk of wet surfaces, such as in lobbies, restrooms, kitchens, and work areas. Signs should be placed in prominent locations where people can easily see them.

How to choose the right wet floor signage board There are a variety of caution signage for wet stone tiles and flooring available, so it's logical to choose the right one for the affected area. Take note of the following factors for choosing the perfect floor sign: Size: Choose a sign that is large enough to be easily seen, but not so large that it is a tripping hazard.

Material: Choose a sign that is made of durable material that can withstand moisture and traffic. Visibility: Choose a sign with bright colors and bold lettering that will be easy to see even from a distance. How to use wet floor signs, before and after a spill Place signs in prominent locations where people can easily see them.

Remove signs as soon as the surface is dry. Consider preventative treatment using a liquid solution to key into the stone, flooring or tiled area. The likelihood of slips and falls only increases when they are wet. To prevent any injury to your visitors, whether in the home or at work, you need the proper anti-slip treatment.

In this article, Tiling Logistics explains how to get rid of slippery floors and prevent accidents on wet floors. Anti-Slip Floor Treatment Required Equipment - Increasing Surface Grip on Porcelain, Ceramic and More You need Faber YS One Water-based Anti-Slip Treatment for the wet floor accident prevention treatment.

This solution is easy to apply and with just one use, stone floors require no additional maintenance to increase the non-slip properties. Faber YS One directly acts on the material, forming micro-erosions that are not visible to the naked eye. These erosions boost run-off of water increasing surface grip. The effects are prominent in wet conditions, regardless of whether visitors are in footwear or bare feet.


Saturday, 23 September 2023

Google UK Featured Snippet SEO Blog post Case Study 2023 September Nina Payne White Label Freelancer

 

#googledance #googlecore #googlealgorithm #featuredsnippet
https://www.seolady.co.uk/google-dance-core-update/

September 7th, 2023 - Google’s Update has finally concluded after it's koolaid smash entry in August. I created a new blog post in August 2023 so I could update the article in real time twice a week. I was aiming for a featured snippet in SERPs for a low competition Featured Snippet at the top of Google page 1, so you can understand what on-page SEO methods you'll need to plan. Also, timescales; featured snippets can take months and years of chasing before you hit the sweet ranking spot and enjoy extra traffic.

This core update, confirmed by Google to have completed rolling out on September 7th, took over two weeks to fully implement. Volatility was seen in waves, with initial fluctuations around August 25th, another surge near August 30th, and final volatility in the days before it ended.

As with previous updates focused on Google’s core ranking systems, this latest August 2023 core update targeted all types of content and languages worldwide. It aims to reward high-quality, useful content while downgrading low-value pages. Sites generally see ranking increases or decreases of 20-80% or more.

While Google continues to release algorithm changes, they changed from the old dancing way of flicking a switch; the gradual rollout method used in 2023 has the purpose of reducing large fluctuations and frustrations. This is to combat an overnight domain bombing in search, like in the twenties with the first introduction of E-A-T and HTTPS-favoured urls in their algorithm changes.

The volatility of Google’s search results in the early days of the search engine, was caused by a number of factors – including the fact that Google’s algorithm was still under development and that the search engine was constantly being updated.

The Google Dance was a major source of frustration for website owners and SEO professionals. It was difficult to predict how a website’s ranking would change, and it was often impossible to know why a website’s ranking had changed, in the mid-2000s it levelled out as Google’s algorithm became more sophisticated. However, the term “Google Dance” is still used today to refer to any sudden or unexplained changes in Google’s search results from older generation of online marketers.

The phrase became more widely used in 2004, when Google’s algorithm was updated and the Google Dance became more pronounced.

The Google Dance began to subside in the mid-2000s, but the phrase is still used today to refer to any sudden or unexplained changes in Google’s search results.